Novori Inc. (NOVO)
Named Exclusive Online Distributor for Sareen™
Collection
Bellingham, WA, December 3, 2007 - Novori Inc. (OTCBB: NOVO)
a leading online interactive retailer of fine diamond engagement rings and
jewelry -- is proud to launch the newest addition to their already existing
line of approximately 600 unique jewelry pieces -- The Sareen™
Collection.
Experience the graceful curves and outstanding craftsmanship
of these beautiful collection pieces available online exclusively at www.novori.com.
"Having online exclusivity is very important to us, and
is a strategy that we will continue to vigorously pursue," commented Mark Neild, CFO of Novori, Inc. "The Sareen™
Collection is a very attractive and unique product offering of extremely high
quality. We are committed to offer our customers exceptional quality such as
this and it is doubly pleasing that this collection is also unavailable at any
other website."
The SAREEN™COLLECTION pieces are creations of designers Aram Adourian and Orlando Bayot.
Aram Adourian,
one of the two designers of this exquisite collection explained, "The Sareen™ Collection of jewelry expresses true eternal love
never ending. For instance, many of the Sareen™
Collection start with a little fire of love represented by the modest diamond
just below the center diamond. Further symbolizing the real passion and
commitment of love unity, the center diamond is upheld with hands that grow and
sparkle with happiness and joy. The center stone is then surrounded with
brilliant round diamonds, all individually four prong set, representing all the
good days and happy hours to remind us that there are always small gifts in
life that are essential to protect true love."
This unique and aesthetically pleasing collection was
recently featured on The Montel Williams Wedding
Extravaganza in October 2007.
About Aram
Adourian and Orlando
Bayot:
Aram has designed and created jewelry
for several years. He attended high school at Melkonian
Educational Institute and college studies at Frederick Polytechnic
University where he
graduated with a Bachelor of Arts. Orlando
has a taste of celebrity and knows that which is extraordinary. He is a
perfectionist who will neither compromise nor short cut his principles in
seeking quality and beauty in his designs. Orlando is part of the fashion culture
bringing his own unique view to this lucrative market. A leader in the fashion
industry, Orlando
loves nature and says his inspiration comes from the interesting unique designs
of deep ocean marine life.
About Novori Inc.:
Founded in 2004, Novori is a leading online interactive
retailer of diamond engagement rings and fine jewelry. Launched in 2005, the www.novori.com well respected brand provides
consumers with superior customer service and a better way to buy diamond
jewelry. Novori prides itself on the highest quality standards in the industry
and offers consumers unique online tools that allow them to explore, build and
purchase their own custom made diamond rings in a way not previously offered by
traditional retailers. www.novori.com offers
thousands of independently certified diamonds, settings and fine jewelry at
prices significantly below traditional retail.
Contact:
Media
Contact Investor Relations
702-300-1725 1-888-646-5677
pr@novori.com ir@novori.com
Forward-Looking Statements
Except for the historical
information contained herein, the matters discussed in this press release are
forward-looking statements. Such statements are indicated by words or phrases
such as "believe," "will," "breakthrough,"
"significant," "indicated," "feel,"
"foresee," "revolutionary," "should," "ideal,"
"extremely," and "excited." These statements are made under
"Safe Harbor" provisions of the Private
Securities Litigation Reform Act of 1995. Actual results may differ materially
from those described in forward-looking statements and are subject to risks and
uncertainties. See Novori's filings with the
Securities and Exchange Commission, including, without limitation, Novori's recent Form 10-KSB and Form 10-QSB, which identify
specific factors that may cause actual results or events to differ materially
from those described in the forward-looking statements.
