Novori (NOVO) Announces Air Dates
for Their Second Debut on Fox Hit TV Game Show "Temptation"
Tuesday October 9, 9:12 am ET
BELLINGHAM, WA--(MARKET WIRE)--Oct
9, 2007 -- Novori Inc. (OTC BB:NOVO.OB
- News), a leading online
interactive retailer of fine diamond engagement rings and jewelry make their
second television debut this week on the new FOX hit television game show
"Temptation" as a grand prize.
Novori's exquisite Sareen signature line pendant and earrings will be featured
as a grand prize October 9th - October 12th and re-airing in participating
network areas on October 23rd - October 26th.
"We are extremely pleased that
our jewelry is being featured as the grand prize in Shoppers Paradise,"
stated Harold Schaffrick, CEO of Novori, Inc. "The Sareen
jewelry pieces featured are an online exclusive at www.novori.com and we anticipate an increase
in traffic to our website because of their superior quality."
"Temptation," the new
"Sale of the Century," is an exciting, high-energy game show from the
producers of "American Idol" and "The Price is Right,"
combining two of America's favorite pastimes -- pop culture and shopping. For
the first time in television history, "Temptation" viewers can get in
on the action while watching their favorite game show.
Launched in 1986, FOX has
established itself as one of the nation's most popular and well-branded
programming distributors, especially among young adult and teen audiences. FOX
recently won its third consecutive seasonal crown among the advertiser-coveted
Adult 18-49 demographic.
* Please visit http://shop.seenon.com/index.php?v=sso-temp-about-schedule
to find the television station and airtimes for Temptation in your area.
About Temptation:
Hosted by popular television
personality Rossi Morreale, "Temptation" features
three contestants who earn shopping cash by answering questions about pop
culture and current events. Along the way, players in the lead are enticed to
spend some of their winnings on incredible bargains. But the player with the
most shopping cash at the end of the game gets to go on the biggest shopping
spree on TV! The goal is to get to Shoppers Paradise, a fantasy marketplace
where the winning contestant may spend her Temptation dollars on luxury items
at unprecedented discounts.
About Novori Inc.:
Founded in 2004, Novori is a leading
online interactive retailer of diamond engagement rings and fine jewelry.
Launched in 2005, www.novori.com's well
respected brand provides consumers with superior customer service and a better
way to buy diamond jewelry. Novori prides itself on the highest quality
standards in the industry and offers consumers unique online tools that allow
them to explore, build and purchase their own custom made diamond rings in a
way not previously offered by traditional retailers. www.novori.com offers thousands of
independently certified diamonds, settings and fine jewelry at prices
significantly below traditional retail.
Forward-Looking Statements
Except for the historical
information contained herein, the matters discussed in this press release are
forward-looking statements. Such statements are indicated by words or phrases
such as "believe," "will," "breakthrough," "significant,"
"indicated," "feel," "foresee,"
"revolutionary," "should," "ideal,"
"extremely," and "excited." These statements are made under
"Safe Harbor" provisions of the Private Securities Litigation Reform Act
of 1995. Actual results may differ materially from those described in forward-looking
statements and are subject to risks and uncertainties. See Novori's filings
with the Securities and Exchange Commission, including, without limitation,
Novori's recent Form 10-KSB and Form 10-QSB, which identify specific factors
that may cause actual results or events to differ materially from those
described in the forward-looking statements.
