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Diamonds a Symbol of Everlasting Love

There is a very popular saying that says that diamonds are a girl’s best friend. At Novori, we would say that CERTIFIED DIAMONDS are a girl’s best friend! Diamonds frequently receive attention and dominate other precious stones because of their beauty. It has been known for ages and has been used since the olden days that love is something rare to find as is a diamond.

Diamonds are first mined in India over 4000 years ago. They were originating in the alluvial deposits of the stone along the rivers of Krishna, Penner, and Godavari. The Hindus attributed so much power to them they even used them as the eyes of stone deities. Diamonds were also used for decorative purposes and as a talisman to ward off evil or provide protection in battle.Engagement Ring

Since early times, many believed diamonds could bring luck and success and could counter bad astrological events. There were people that wore diamonds as charms believing in their ability to heighten sexual prowess and attract others.

Given this brief history, I’m sure you’re still wondering why diamonds are the engagement ring of choice and why diamonds are carefully considered as the ultimate symbol of love and adoration.

For centuries, diamonds have been broadly known as the universal symbol of eternal love and commitment.

For the next centuries, diamond engagement rings were only restricted to the rich and noble families because of the small supply of diamonds. But in 1870, diamond mines in South Africa were discovered and this greatly increased the availability and affordability of diamonds to the public.

As demands have been met by supplies from South African diamond mines, declining costs allowed even non-royal families to invest in diamonds increasing sales in Europe and United States. In the late 1930s, the United States became the premium marketplace for high-quality diamonds, effectively making diamond engagement rings a common choice in America.

Since then, it has been a custom to use diamonds not only in engagement rings but also in gifts to women as well. It is now estimated that 78 percent of all engagement rings sold every year are diamond. With this, diamond is the ultimate romantic symbol of love and eternity indeed. You can now show thousands of high quality certified diamonds at Novori.com



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I received my ring today, and I just wanted to say that it is gorgeous and I absolutely love it! You did a phenomenal job. I will definitely recommend Novori to anyone I...
Jacqui

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I received my diamond today and I wanted to say thank you the diamond was stunning. I was so excited to receive it and was very happy when my jeweler kept commenting on how...
Barbara

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I have received the appraisal. I truly appreciate your help and quick response. Novori is definitely a great company and I am going to recommend your company to all of my friends and family....
Ricardo

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I have received the tension set engagement ring, WOW, very stunning. Thanks a lot for your help and direction in picking out a very beautiful diamond. I am sure that my finace to...
John

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I recently purchased an engagement ring through your site. I just wanted to say thank you for providing such a wonderful product at such a great price. I searched numerous web sites and yours was...
Kendall

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I just like to say that you have provided exceptional customer service and all my expectations have been met. I had my diamond ring appraised in Canada and it was exact to specs even...
Andrew

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I just want to say, thank you for your business. Gorgeous Stone! I am overly satisfied and would recommend your business to anyone....
Rob

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Just wanted to let you know that my fiance loves the engagement ring. I also had it appraised, and the jeweler said it was a beautiful stone. He was also very impressed with the quality...
Alex

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Just wanted to give you a quick THANK YOU... you helped me out a lot with this whole situation. The diamond ring is safe at my home. Thank you so much for your help and...
Ryan

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We received the tension set engagement ring with the white sapphire. True to your word, the stone is beautiful. We are getting married in Mexico at the end of this month. I want to...
Fergus

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I wanted to thank you and everyone else at Novori. I received my ring on Friday and was absolutely blown away. You all did a wonderful job. Thanks again....
Jason

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I wanted to take the time to drop you a note to express how delighted I am with the entire experience for purchasing the rings from Novori. From the outset, starting with the exceptional design of...
Darren

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Hello, I just wanted to write ya'll to say thank you very much for a smooth and professional transaction. The ring is absolutely stunning. Jen...my fiance(she said yes) loves it! She also wants to buy...
Tyler

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Hi guys, it's me Bennie and I received my ring today and I must say that I couldn't be happier. It is absolutely gorgeous (can guys say that?). Thank you so much for your patience...
Bennie

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On Friday morning I received my ordered engagement ring and it is even more beautiful than I thought. I am so happy with my purchase. I was very unsure about ordering such an important item...
Ted

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