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Diamonds a Symbol of Everlasting Love

There is a very popular saying that says that diamonds are a girl’s best friend. At Novori, we would say that CERTIFIED DIAMONDS are a girl’s best friend! Diamonds frequently receive attention and dominate other precious stones because of their beauty. It has been known for ages and has been used since the olden days that love is something rare to find as is a diamond.

Diamonds are first mined in India over 4000 years ago. They were originating in the alluvial deposits of the stone along the rivers of Krishna, Penner, and Godavari. The Hindus attributed so much power to them they even used them as the eyes of stone deities. Diamonds were also used for decorative purposes and as a talisman to ward off evil or provide protection in battle.Engagement Ring

Since early times, many believed diamonds could bring luck and success and could counter bad astrological events. There were people that wore diamonds as charms believing in their ability to heighten sexual prowess and attract others.

Given this brief history, I’m sure you’re still wondering why diamonds are the engagement ring of choice and why diamonds are carefully considered as the ultimate symbol of love and adoration.

For centuries, diamonds have been broadly known as the universal symbol of eternal love and commitment.

For the next centuries, diamond engagement rings were only restricted to the rich and noble families because of the small supply of diamonds. But in 1870, diamond mines in South Africa were discovered and this greatly increased the availability and affordability of diamonds to the public.

As demands have been met by supplies from South African diamond mines, declining costs allowed even non-royal families to invest in diamonds increasing sales in Europe and United States. In the late 1930s, the United States became the premium marketplace for high-quality diamonds, effectively making diamond engagement rings a common choice in America.

Since then, it has been a custom to use diamonds not only in engagement rings but also in gifts to women as well. It is now estimated that 78 percent of all engagement rings sold every year are diamond. With this, diamond is the ultimate romantic symbol of love and eternity indeed. You can now show thousands of high quality certified diamonds at Novori.com



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I am very pleased to inform you that my fiance's ring is holding up very well these days. The ring is beautiful and durable, and she just LOVES it! Everyone who sees the ring loves...
Edward

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On Friday morning I received my ordered engagement ring and it is even more beautiful than I thought. I am so happy with my purchase. I was very unsure about ordering such an important item...
Ted

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We received the tension set engagement ring with the white sapphire. True to your word, the stone is beautiful. We are getting married in Mexico at the end of this month. I want to...
Fergus

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Just a quick Thank You. The ring is perfect and the service was even better! Delivered, as promised and on time. I wish all of my purchasing experiences were as good. Thanks....
Terry

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Thank you we received the rings today and they are stunning. You have exceeded our expectations and I appreciate your wonderful service. Craig has already forwarded your website via email to two different friends who...
Cynthia

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Thank you so much for helping us pick out and design our engagement ring and wedding band. They're PERFECT. We love them and have gotten endless compliments. We're so pleased and we will always recommend...
Jay & Becky

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Thank you for taking me through this process. It was easier than I could have imagined. The ring looks spectacular; I know my girlfriend will love it. It was a pleasure doing...
Greg

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Thank you for your diligence. Much appreciated! Dealing with this company has been a treat. Charlene has been helping me out with all my queries, and she was extremely knowledgeable in all areas....
Gary

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Thank you for your help in selecting our engagement ring. You were very patient with all of our questions and we were pleasantly surprised at how beautiful the diamond was. We could not...
Justin

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Thank-you for adding the engraving to the order. I am most pleased with your aid, understanding and patience. I do not anticipate corresponding with you again, so therefore I will sign off with...
G

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Just wanted to let you know that my fiance loves the engagement ring. I also had it appraised, and the jeweler said it was a beautiful stone. He was also very impressed with the quality...
Alex

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Just wanted to give you a quick THANK YOU... you helped me out a lot with this whole situation. The diamond ring is safe at my home. Thank you so much for your help and...
Ryan

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I gave it too her last night and she said yes. She loved the ring. The diamond is nothing less then perfect. It appraised over 3 times the purchase cost. Thanks...
David

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Package received... ring is BEAUTIFUL! Thanks you for the expedited delivery. I'll look to you when we're ready to buy our wedding bands (saw a couple I really liked). Thanks again for the excellent service,...
Patrick

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Thanks you once again for your valuable advice, patience and creative jewelry expertise. My wifes ring design caused considerably more ooos, ahs and wows than we ever expected. At a time of many sensitive...
Douglas

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