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Diamonds a Symbol of Everlasting Love

There is a very popular saying that says that diamonds are a girl’s best friend. At Novori, we would say that CERTIFIED DIAMONDS are a girl’s best friend! Diamonds frequently receive attention and dominate other precious stones because of their beauty. It has been known for ages and has been used since the olden days that love is something rare to find as is a diamond.

Diamonds are first mined in India over 4000 years ago. They were originating in the alluvial deposits of the stone along the rivers of Krishna, Penner, and Godavari. The Hindus attributed so much power to them they even used them as the eyes of stone deities. Diamonds were also used for decorative purposes and as a talisman to ward off evil or provide protection in battle.Engagement Ring

Since early times, many believed diamonds could bring luck and success and could counter bad astrological events. There were people that wore diamonds as charms believing in their ability to heighten sexual prowess and attract others.

Given this brief history, I’m sure you’re still wondering why diamonds are the engagement ring of choice and why diamonds are carefully considered as the ultimate symbol of love and adoration.

For centuries, diamonds have been broadly known as the universal symbol of eternal love and commitment.

For the next centuries, diamond engagement rings were only restricted to the rich and noble families because of the small supply of diamonds. But in 1870, diamond mines in South Africa were discovered and this greatly increased the availability and affordability of diamonds to the public.

As demands have been met by supplies from South African diamond mines, declining costs allowed even non-royal families to invest in diamonds increasing sales in Europe and United States. In the late 1930s, the United States became the premium marketplace for high-quality diamonds, effectively making diamond engagement rings a common choice in America.

Since then, it has been a custom to use diamonds not only in engagement rings but also in gifts to women as well. It is now estimated that 78 percent of all engagement rings sold every year are diamond. With this, diamond is the ultimate romantic symbol of love and eternity indeed. You can now show thousands of high quality certified diamonds at Novori.com



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Just a quick Thank You. The ring is perfect and the service was even better! Delivered, as promised and on time. I wish all of my purchasing experiences were as good. Thanks....
Terry

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Just wanted to let you know that my fiance loves the engagement ring. I also had it appraised, and the jeweler said it was a beautiful stone. He was also very impressed with the quality...
Alex

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We wanted to thank you for the spectacular and stunning job on our wedding bands, as well as my engagement ring! The quality of the diamonds Novori offers are truly magnificent! The way that the...
Michael & Barbara

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I just wanted to say Thank You for your help with the engagement ring. I got it last week, and Veesha (my fianc) loved it. I owe you big time! You were...
Vishal

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I proposed to my now fiance the other day and she honestly cannot take her eyes off of her ring. I leave for work, she is staring at it, I come home and she...
Zach

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Thanks a lot for your assistance through this process. You've been a huge help, and I will be sure to let others know of my experience with you. I didn't think the timing and everything...
Victor

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My fiance and I couldn't be happier with the ring we got from Novori! The staff patiently helped me search for the perfect stone; while still keeping within my budget. The setting was...
Jason

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I found Novori through the internet. The website was very easy to use and assisted me in building my own ring. After doing so, I thought a mistake was made so I called,...
Zach

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I wanted to drop you a line to let you know how satisfied I have been with your products and service. I ordered both my fiance's engagement ring and my wedding band from Novori...
Vince

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I received my ring today, and I just wanted to say that it is gorgeous and I absolutely love it! You did a phenomenal job. I will definitely recommend Novori to anyone I...
Jacqui

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I just like to say that you have provided exceptional customer service and all my expectations have been met. I had my diamond ring appraised in Canada and it was exact to specs even...
Andrew

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Received rings. Wanted you to know that you did an excellent job making and packing the rings. The look on my fiancee's face was worth every cent. Bookmarked your web page so I...
Eddie

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I just wanted to let you know that I received my ring last week. There were delays over the weekend in customs. The ring is very nice. I just had it appraised...
Scott

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I just wanted to let you know I received the engagement ring I purchased. It's exactly what I wanted. Simple and elegant, thanks so much I'm sure my girlfriend will love it....
Adam

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I just wanted to let you know that the shipment arrived yesterday without any issues. Thank you so very much for all the help, and the excellent service. I continue to be impressed...
Robert

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